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Code:
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CE00012-1
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Version:
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3
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Approval Status:
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Valid Current
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Title:
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DIGITAL IMAGE PRODUCTION
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Section:
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Computing, Engineering & Technology
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Level:
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1
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Pattern of Delivery
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Contact Hours
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Independent Study Hours
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Total Learning Hours
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36.0
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114.0
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150.0
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Description of Pattern of Delivery
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Pattern
1, study 100.0% in period1
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Registration Conditions
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Module Version Condition Text
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None
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Module Details
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Assessment Details
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A REPORT length 1500 WORDS weighted at 50%. A PRACTICAL weighted at 50%.
Individual technical report (1,500 words) assessing learning outcomes 1 & 2
Practical design based assessment in the creation of still imagery which will assess learning outcome 3 & 4
Report 50%
Practical 50%
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Indicative Content
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1. To develop skills in graphics technology.
2. Techniques and skills to develop interfaces for multimedia, 3D models, the Internet and television captions.
3. Knowledge of colour modes, image, acquisition, basic compression (DCT), print, pixel based image manipulation.
4. Introduce the relevant mathematical theories (number systems, fixed points, algebra, matrices, 2D space, 2D vectors and discrete maths).
5. Introduction of neighbourhood processing.
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Learning Strategies
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Student learning is centred around one 12 hour lecture and 12 two hour laboratory sessions. (1:n)1 (1:30)2
Learning on all aspects of the content will be facilitated by lectures and tutorials, problem solving exercises and student centred learning.
Practical assignments using laboratory equipment and a simulation package will support the learning.
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Prospectus Information
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Digital images are one of the fundamental aspects to the New Media industry. In this module students will learn the technical and creative mix of skills required to create and design skill images for a variety of outputs such as print, web, 3D and Television. They will also learn image compression theory, colour theory, page layout and typography skills.
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Resources
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Adobe Photoshop.
Word Processing Facilities.
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Special Admissions Requirements
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None.
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Texts
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Commercial Art and Graphic Design, Barbara Gordon (2003) Second Edition, McGraw Hill, ISBN: 0071411496
Photoshop 7: The Complete Reference, Ulrich (2002), McGraw Hill, ISBN: 0072223111
Foundation Mathematics, D Booth, 1993, Addison Wesley, ISBN: 0201624192
Improve your Math! A Refresher course, Gordon Bancroft and Mike Fletcher, 2001, Addison Wesley, ISBN: 020133130
Schaum's Outline of theory and Problems of Matrix Operations, 1988, Schaum Outline Series, ISBN: 007007978
Digital Image Processing with Applications to Digital Cinema, K S Thyagarajan, 2006, Focal Press, ISBN: 0-240-80729
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Learning Outcome
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1. DEMONSTRATE KNOWLEDGE AND UNDERSTANDING OF THE FUNDAMENTALS OF DIGITAL TECHNOLOGY
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2. LEARN AND IMPLEMENT NEW CONCEPTS AND THEORIES OF TRADITIONAL DESIGN TECHNIQUES
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3. ANALYSE THE EFFECTIVENESS OF DIFFERENT APPROACHES OF DESIGN USED IN INDUSTRY
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4. APPLY THE FUNDAMENTALS OF DESIGN IN THE PRODUCTION OF A DESIGN FOR A CURRENT PRODUCT OR SERVICE
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